Author Archives: wayfindinguk

Wayfinding and Perceptions

I often use twitter to keep up to date on what’s going on in the wayfinding world. It’s great for keeping up with what is being installed where, who is working on different projects and what research and development is … Continue reading

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SDS Awards 2013

SDS Awards 2013 This is the fifth international Awards competition to be organised by the Society and, as ever, its purpose is to recognise excellence in signing, systems and wayfinding, wherever in the world it may be happening, in whatever … Continue reading

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Sign Spotting 003

Olympic Fever On a recent walk from Clerkenwell to Kings Cross I came across a number of Olympic themed graphics ranging from banners to floor graphics. They seem to be everywhere I look at the moment. If anyone has pictures … Continue reading

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Wayfinding in retail – an exploration

Wayfinding in Retail Looking for a challenge I thought 2012 could be the year where I expand my brain a little and explore an area of wayfinding I have little working knowledge of. I have worked as a Wayfinding consultant … Continue reading

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Sign Spotting 002

Point the finger On a trip back home this Easter I came across these interesting graphic devices near the new Kings Cross Station entrance. They were everywhere from the floor to large banners. @karmatsky also tweeted a photograph on the … Continue reading

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Musing 007

Ways of seeing Moving on from my previous musing I started to read John Berger’s Ways of Seeing. He believes that what we see is processed based on what we already know and that perception can be manipulated by external … Continue reading

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Sign Spotting 001

I predict…a sign! On a recent trip to Cambridge I came across a rather amusing sign, but some of the people I was was couldn’t see anything wrong at first. See how long it takes you to spot the blunder! … Continue reading

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Exploring the Differences in Airport Wayfinding Systems by Tom Barden

Author Bio Tom graduated in 2011 reciving a 2:1 in graphic design from Havering College. He is a keen amateur photographer and enjoys the thoughts and processes behind designing information and wayfinding systems. This article is just a taster of … Continue reading


Want to write a guest article…?

Calling all students! Written or researching an essay on wayfinding and information design or just want your say on a particular topic you’re passionate about? I’m looking to publish an article from a guest writer next month and I’m calling … Continue reading

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Pictograms, International Communication and Cultural Diversity (Lance Wyman Case Study – continued)

Case Study – The Work of Lance Wyman continued… The 1970 World Cup was also held in Mexico. Design principles that were adopted for the 68 Olympics were applied to the World Cup. Not only was the same typography used, … Continue reading

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